I started hiking in the days when the chaos of urban life constricted me. The naturalness and simplicity of natural life fascinated me. When I see the beauties in nature. The feeling at that moment was an inexpressible event. At that time, a cone on the ground caught my attention. When I took the cone and examined it, I saw the loop in it. The feeling I have here; was the story of nature’s recycling. Nature to sustain itself; needed innovation and transformation. I saw nature itself in the cone I picked up. When I returned to my urban life, I was able to sustain the energy of this feeling in my body for a while. I started to design organic linen clothes to keep my body comfortable. I brought the designs to life and experienced them myself. After several branding studies I have created before, I have observed that people like me are looking for completely organic linen clothing in which they can move freely, healthy, breathe and move comfortably. The way the clothes change the mood of the person, the feeling of wearing it, the simplicity of the touch impressed me. I prepared the Star Collection so that my family and friends around me can experience the simplicity, freedom of movement, and healthy breathing that linen adds to my life. We highlighted the serenity that comes from Sufism in our products. We worked with linen products that would increase the frequency of the person.